Are you as referable as you need to be? Do you have a robust process that you put all your prospects through? Is your process referable? Are you getting referrals from prospects and brand new clients just because they grew - just a little - from the process you put them through? I urge you to review this initial process yearly - making it as timely and as valuable as possible.
Are you enhancing your referability over time? Do you present your Client Service Promise to your clients and then live up to that promise? Are you reviewing this promise (on your own or with your team) at least once per year to make sure it's the best you can do?
Are you coming to your meetings prepared to ask for referrals or are you just winging it? Coming prepared builds confidence. Come prepared by knowing what you're going to say (your script or track) and where you want to take the conversation (people and categories to suggest).
Sunday, March 6, 2011
JAFP | 8:29 PM | Referral Tips |
Here are 3 simple referral reminders and some NEW tools to help you acquire more and better clients through referrals: